Tuesday, October 28, 2014
Are Social Media driving employee engagement?
On 23 October 2014, the ETH startup Beekeeper organized another one of its BeeSocial events with the title "The Art of Communication and Driving Engagement" at the SomexCloud location in Zurich. While Philipp Maderthaner, founder of the Campaigning Bureau in Vienna/Austria was presenting about opportunities for successful campaigning in Social Media, I was invited to give a speech on "Are Social Media driving employee engagement?". A handout of my presentation - available only in German - can be obtained from Communtia's download website.
The two presentations were followed by a panel discussion moderated by Matthias Ackeret, owner and publisher of the "Persönlich" magazine, including the two speakers as well as Cris Grossmann, CEO of Beekeeper, Dr. Andreas Jaeggi, Managing Director of Perikom, Society for Personnel Management and Internal Communication, and Sunnie J. Groeneveld, founder and CEO of Inspire 925.